Certified Internet Web (CIW) Professional Practice Exam 2025 - Free CIW Professional Practice Questions and Study Guide

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What can be a possible consequence of a long load time on a webpage?

User engagement may increase significantly

Visitors may leave before the page fully loads

A long load time on a webpage can lead to visitors leaving before the page fully loads. This behavior is often driven by users' expectations for speed and efficiency when navigating the internet. Research has shown that users typically have low patience for slow-loading websites, and as load times increase, the likelihood of users abandoning the page grows significantly. In a highly competitive online environment, where users can easily click away to find faster alternatives, the consequences of slow load times can directly impact user retention and overall website traffic.

Improving page load speeds often leads to a better user experience and higher engagement, as visitors are more likely to stay and interact with content that loads quickly. Thus, addressing load times is crucial for maintaining a positive interaction with web users.

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Search engines may rank it higher

Content may automatically update slower

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